• Successful businesses are consumer-focused, so you must be marketing-focused to accelerate growth.

    Introducing INDY, empowering startups for growth.

  • We Are INDY

    INDY Marketing Growth Accelerator is the first marketing accelerator in Latin America. It will help promising startups and emerging companies further develop their businesses with a unique hands-on approach, spending time to validate product fit, working on customer engagement, and guiding them to a successful marketing plan. We do this in a supportive environment, surrounded by a team of world-class advisors and providing constant feedback.


    INDY is open to startups in the technology, consumer goods, retail, health and financial services sectors. We are looking for five companies ready to grow their businesses, ready to disrupt their industries, and capable of expanding globally. We will help the promising companies to further develop their offering, bootstrap into profitability, and get ready for investment.


    The companies participating in INDY will receive intensive support from DuartePino and J. Walter Thompson, accelerating their growth by increasing sales and better preparing them to present their businesses to investors, strategic partners, and opinion leaders.

    DuartePino, Advisory firm providing #Marketing for #Growth

    Marketing Strategy

    6 months of service from DuartePino including business assessment, marketing plans, and brand strategy.

    J. Walter Thompson, Puerto Rico

    Brand and Content Strategy

    6 months of service from J. Walter Thompson including support from the creative, digital, and planning teams.

    Also, the companies participating in INDY will receive video production from Filmes Zapatero, a Grammy and Emmy award-winning company with experience working with top brands and global superstars. Hill+Knowlton Strategies will provide guidance in Public Relations Strategy in Puerto Rico. Additional assistance from other DuartePino's partners, including advice on corporate matters, trademarks, intellectual property, government incentives, and accounting services.


    In exchange for the program's advice, mentorship, connections, and six months of work from DuartePino, J. Walter Thompson Puerto Rico and strategic partners, INDY receives about a 6% warrant in your company.

  • Participating Companies

    Four startups are in the middle of six intense months of marketing acceleration.

    Gasco Industrial


    Puerto Rico

    Natural Logic is a non-toxic broad spectrum insecticide made from organic plant oils from Gascó Industrial.

    Haus App


    Chile / México

    Haus is a free social network where communities can organize themselves.

    Muvin, movimiento urbano



    Muvin is urban mobility, proposing an effective way of moving in crowded cities.



    Puerto Rico

    Spotery is a two sided marketplace where spot-owners can list their spaces and spot-users can find the perfect space for their events.

  • Our Team

    A team of top marketing experts will work actively with the founders participating in the INDY Marketing Growth Accelerator.

    Your startup will have access to resources typically reserved for major corporations.

    Antonio Duarte, CMO DuartePino

    Antonio Duarte

    Chief Marketing Officer


    Former Deputy Secretary of Economic Development & Commerce of Puerto Rico, VP Marketing Strategy at Popular Inc., and Business Adviser

    Jorge Rodriguez,  President  at J. Walter Thompson PR & Caribbean

    Jorge Rodriguez


    J. Walter Thompson PR & Caribbean

    Member of the LATAM Executive Committee, former Chairman Latin American Region Y&R

    Jaime Rosado, Chief Creative Officer at  J. Walter Thompson LATAM

    Jaime Rosado

    Chief Creative Officer

    J. Walter Thompson LATAM

    Member of the Global Creative Council at J. Walter Thompson. Multiple award winner, including a Cannes Lions Grand Prix and a Grand CLIO.

    Juan Martínez-Paz, VP Account Group Director  at J. Walter Thompson

    Juan Martínez-Paz

    VP Account Group Director

    J. Walter Thompson

    Francisco Aquino, Esq., Strategic Business Advisor at DuartePino

    Francisco Aquino, Esq.

    Strategic Business Advisor


    Luis Pedro Toledo,  VP Strategic Planning Director  at J. Walter Thompson LATAM

    Luis Pedro Toledo

    VP Strategic Planning Director

    J. Walter Thompson LATAM

    Member of the Global Planning Council at J. Walter Thompson. Only Latino awarded with the Grand Prix for Brand Strategy excellence at the Account Planning Group festival in London.

    Angélica Ayala, CPA,  External Financial Advisor at DuartePino

    Angélica Ayala, CPA

    External Financial Advisor


    Rafael Lebrón Febles, Senior Digital Strategist at J. Walter Thompson

    Rafael Lebrón Febles

    Senior Digital Strategist

    J. Walter Thompson

    Luis R. Pérez, Esq., External Legal Advisor at DuartePino

    Luis R. Pérez, Esq.

    External Legal Advisor


  • Advisors

    In addition to the DuartePino and J. Walter Thompson teams, we are lucky to have a group of world-class advisors –

    global marketers and successful entrepreneurs – with expertise on a wide range of disciplines.

    Antonio Lucio, Global CMO at HP

    Antonio Lucio

    Global CMO


    Former Global CMO at VISA, with prior experience at PepsiCo, Kraft, and P&G. Non-Equity Advisor.

    Based in Palo Alto, CA.

    Camille Burckhart,  Chief Information & Digital Officer at Popular Inc.

    Camille Burckhart

    Chief Information & Digital Officer

    Popular Inc.

    Award-winning executive including various Global Finance Awards for web and mobile solutions. Non-Equity Advisor.

    Fernando Vega Olmos, Chief Creative Officer at Picnic

    Fernando Vega Olmos

    Chief Creative Officer


    Former Global Creative Officer at J. Walter Thompson. Winner of the most prestigious industry awards.

    Based in Madrid, Spain.

    Gary Bonilla, Chief Strategic Officer at CrossCreate

    Gary Bonilla

    Chief Strategic Officer


    Former Chief Strategy Officer at UM WW. Has also worked with McCann, Nickelodeon, and Saatchi & Saatchi.

    Based in London, England.

    Laura Cantero, Executive Director at Grupo Guayacán

    Laura Cantero

    Executive Director

    Grupo Guayacán

    Member of the MIT Regional Entrepreneurship Acceleration Program. Has experience working in the US, Spain & Latin America. Non-Equity Advisor.

    Kacho López, Co-Founder & Director at Filmes Zapatero

    Kacho López

    Co-Founder & Director

    Filmes Zapatero

    Grammy Award-winning director with experience working for global superstars like Ricky Martin and Juanes.

    Sebastián Vidal, Executive Director at Parallel18

    Sebastián Vidal

    Executive Director


    Former Executive Director at Startup Chile, one of the largest and most diverse startup communities in the world. Non-Equity Advisor.

    Based in Puerto Rico.

    Tristana Roble, Co-Founder & Producer at Filmes Zapatero

    Tristana Robles

    Co-Founder & Producer

    Filmes Zapatero

    Has worked for global brands like Pepsi, L’oreal, Falabella, Redbull, among others.

    Carlos Signoret, Co-Founder & Principal at HCP & Company

    Carlos Signoret

    Co-Founder & Principal

    HCP & Company

    Over 20 years of experience in private equity and corporate finance.

    Based in Chicago, IL.


Please read these terms and conditions carefully. By accessing this site and any pages thereof, you agree to be bound by the terms and conditions below. If you do not agree to the terms and conditions below, do not access this site or any pages thereof.

The information and materials offered on these pages, as well as the terms, conditions, and descriptions contained there are subject to change periodically without notice. All materials and information on this site are provided with the understanding that DuartePino (“DPA”) is not engaged in rendering legal, accounting, tax, or other professional advice and services. As such, it should not be used as a substitute for consultation with professional accounting, tax, legal or other competent advisers. While we have made every attempt to ensure that the information contained in this site has been obtained from reliable sources, DPA is not responsible for any errors or omissions, or for the results achieved by the use of this information and materials. Therefore, the use of the information and materials contained on this site is the sole and exclusive responsibility of the user.

The trade marks, names, logos and service marks (collectively "trademarks") displayed on this website are registered and unregistered trademarks of DPA. Nothing contained on this website should be construed as granting any license or right to use any trademark without the prior written permission of the DPA.

All information and materials submitted to DPA through this site shall be deemed and remain the property of DPA and DPA shall be free to use, for any purpose, any ideas, concepts, know-how, or techniques contained in information provided to DPA through this site. DPA shall not be subject to any obligations of confidentiality regarding submitted information except as agreed by DPA entity having the direct customer relationship or as otherwise specifically agreed to or required by law.

DPA is not responsible for any material submitted to the public areas by you (which include bulletin boards, hosted pages, chat rooms, or any other public area found on the website. Any material (whether submitted by you or any other user) is not endorsed, reviewed or approved by DPA. DPA reserves the right to remove any material submitted or posted by you in the public areas, without notice to you, if it becomes aware and determines, in its sole and absolute discretion that you are or there is the likelihood that you may, including but not limited to:
•	Defame, abuse, harass, stalk, threaten or otherwise violate the rights of other users or any third parties;
•	Publish, post, distribute or disseminate any defamatory, obscene, indecent or unlawful material or information;
•	Post or upload files that contain viruses, corrupted files or any other similar software or programs that may damage the operation of DPA and/or a third party's computer system and/or network;
•	Violate any copyright, trade mark, other applicable international laws or intellectual property rights of DPA or any other third party;
•	Submit contents containing marketing or promotional material which is intended to solicit business.

The information and materials contained or accessed in or through this site, including but not limited to text, graphics, links or other items, are provided "as-is" "as available" without warranty of any kind, either express or implied, including without limitations warranties of merchantability, fitness for a particular purpose and non-infringement. DPA does not warrant the accuracy, adequacy or completeness of this information and materials and expressly disclaims liability for errors or omissions in the information and materials.

In no event will DPA be liable for any damages, including without limitation direct or indirect, special, incidental, or consequential damages, losses or expenses arising in connection with this site or use thereof or inability to use by any party, or in connection with any failure of performance, error, omission, interruption, defect, delay in operation or transmission, computer virus or line or system failure, even if DPA, or representatives thereof, are advised of the possibility of such damages, losses or expenses, and on any theory of liability, arising out of or in connection with the use or performance of this information and materials. Hyperlinks to other internet resources are at your risk; the content, accuracy, opinions expressed, and other links provided by these resources are not investigated, verified, monitored, recommended, or endorsed by DPA.

DPA operates and controls this site from its offices in the Commonwealth of Puerto Rico, United States of America. DPA makes no representation that the information and materials included in this site are appropriate for use in any other jurisdiction.

Access to and use of the information and materials of this site and these terms are governed by and will be construed by the laws of the Commonwealth of Puerto Rico without regard to the principles of conflicts of laws. 

In the event any provision of these terms is held unenforceable, it will not affect the validity or enforceability of the remaining provisions and will be replaced by an enforceable provision that comes the closest to the intention underlying the unenforceable provision.

Reference to any company, business or person on this website does not constitute and shall be construed to imply endorsement, sponsorship or recommendation thereof by DPA.